While setting up a shop or product page on your WooCommerce website, you’ll find that the product page is too plain to attract visitors in the best way.
But you have to appeal to the visual senses of your customers to make them purchase something. You need a variation swatches plugin to give your WooCommerce store the edge it needs.
This article will write about some of the best free WooCommerce variation swatch plugins. There are a plethora of variation swatch plugins available. So let’s see what the top options are-
Best Free Variation Swatches for WooCommerce plugin
1. Variation Swatches for WooCommerce
Are you looking for ways to extend your variable product with a more powerful and rich feature?
This WooCommerce Variation Swatches plugin is currently the best to create a new experience for WooCommerce product variations.
It has reached 300K+ active installations and more than 1M downloads with 600+ five-star reviews.
It is the only Variation Swatches WooCommerce plugin that runs 300k+ websites. This swatches plugin is compatible with major themes on the market, including OceanWP, Flatsome, Divi, and 100k more themes.

WooCommerce Variation plugin helps you to display your products using more variations and increase your chances of selling. It turns the product attribute select dropdown into beautiful swatches. You can easily impress your site visitors with colors, buttons, and image swatches.
On the other hand, store visitors can quickly select their desired variation without pressing any extra clicks. It’s less hassle for them and saves them valuable time.
Some exciting features of this plugin include the following:
- Convert button swatches to dropdown if required.
- Compatible with major themes and plugins.
- Supports multiple languages.
- Auto converts all variation drop-downs to button swatches by default.
- Enable Color and Image Swatches for variable product attribute variations.
- Enable label/text/button swatches for variable product attribute swatches.
- Convert globally created attribute variations into color, label, and image swatches.
- Option to globally select Squared and Rounded variation swatches shape.
- Shows cross signs for Out of Stock variation swatches up to 30 variations.
Based on its features, the Variation Swatches for WooCommerce plugin comes with everything you need to display variation swatches in your WooCommerce store.
All you need to do is, install and activate the plugin. See how it turns product attribute select dropdown buttons into beautiful swatches.
Selecting this plugin can hit two birds with a single stone. You can enhance the customer experience and boost your online store sales. The WooCommerce Variation Swatches for WooCommerce pro plugin has more advanced features to control your swatches.
2. Woo Swatches – WooCommerce Variation Swatches
There’s no doubt a great-looking eCommerce site will attract more visitors. By using the Woo Swatches plugin for your online store, there is a higher chance of increasing your conversion rates.
Woo Swatches is one of the most functional and best WooCommerce variation swatch plugins. It lets you display variable products in your online store.
The plugin offers you the ability to transform the default WooCommerce variation selection list into amazing swatches. It allows you to create eye-catching color, image, and label swatches for your shop.
This swatches plugin is highly compatible with all available WooCommerce themes. Additionally, it provides excellent documentation and technical support.

The Woo Swatches plugin is highly recommended to customers to make your product page more accessible. This swatches plugin is a very effective option for showing different product variation options.
Take a look at some different features of this plugin:
- Enable color variation attribute swatches for variable product attribute variations.
- Create image swatches for variable product attribute variations.
- Enable label/text/button swatches for variable product attribute swatches.
- Allows defining the swatches shape style to square or round.
- Compatible with major themes and plugins.
- Supports multiple languages.
- Quick support and precise documentation.
- Compatible with the latest version of WordPress and WooCommerce.
Woo Swatches plugin is made for ease of use. It focuses more on customer experience. The plugin will contribute to higher conversions.
The plugin has a wide variety of settings. You can use it to give your customers the ultimate experience.
3. Smart Variation Swatches for WooCommerce
Do you want to provide more options to your consumers for displaying product updates with swatches? Then Smart Variation for WooCommerce is the plugin for you.
The plugin enables adding a default image, swatches of color, or marks to each element in an attribute management page with a friendly interface. Additionally, it allows arranging swatches to act as outlined by the unavailability and limited stock option.

Some exciting features provided with this plugin include:
- Completely integrated with the WooCommerce plugin.
- Create attribute color and image swatches
- Create attribute labels or text swatches
- Build a new attribute swatch on the product editing page.
- Clear-cut display of merchandise variables.
- Automatically convert label swatches by default.
Smart Swatches for the WooCommerce plugin show variable product variations in a far better way. It offers even more choices by showing product variations.
4. Color and Image Swatches for Variable Product Attributes
You can use this plugin if you want an invaluable swatch plugin for WooCommerce. The color and image switches for the Variable Product Attributes plugin are very straightforward.
Moreover, you can change the swatch shape style to squared or rounded. The plugin allows you to create unlimited swatches.

Features of this plugin include:
- New option to create image swatches
- Option to create unlimited color swatches
- New option to set swatch style as Square or Circle.
- Works on variable products only.
- Compatible with their support ticket system.
This Color and image Swatches plugin offers you to add extra features to your online store. You can replace the drop-down fields with color and image swatches.
5. GS Variation Swatches for WooCommerce
Do you want an easy-to-use WooCommerce product variation swatches plugin? GS WooCommerce variation swatches are straightforward to use. The plugin offers a professional and aesthetic experience for selecting attributes for variation products.

You can show product variation items in images, labels, and colors with the help of this powerful WooCommerce plugin.
Some useful features of this plugin include:
- Work on variable products only
- Work on variable product quick view.
- Enable attributes into image and color swatches
- Enable attribute into button swatches
- Completely integrated with the WooCommerce plugin.
This swatches plugin helps display the product variations more elegantly on your online shop, and customers can select the product within the variations.
6. WooCommerce Variation Swatches
The WooCommerce Variation Swatches plugin allows you to display product variation with excellent color, label, and image swatches for your variable products.
It’s an exciting WooCommerce extension for variation swatches. The plugin allows you to change the default drop-down menu for variable products that WooCommerce offers.

Some features of WooCommerce Variation Swatches:
- Change the default dropdown to clickable swatches
- Add color swatches for variation color attributes.
- Create text swatches for label or size attributes
- Add image swatches for image attributes.
- Numerous terms under each attribute.
By using this WooCommerce plugin, you can increase your productivity. As customers can select their desired product instantly, it’ll help to convert more visitors.
7. XT WooCommerce Variation Swatches
XT WooCommerce Variation Swatches plugin will upgrade the WooCommerce default dropdown to swatches.
You can use this WooCommerce plugin to generate color and image swatches to show the available product variations. At no extra cost, it offers to display product variable attributes like color, size, and style.

Features of this plugin include:
- Convert dropdown to label swatch.
- Live preview customizer.
- Supports attribute quick edit.
- Enable to customize the swatch style.
- Select attribute type to label, image, and color.
XT Woo Variation Swatches for WooCommerce offers the color, image, and label attributes in a single WooCommerce product page. It has a few more useful features as well.
8. MAS Variation Swatches for WooCommerce
The MAS Variation Swatches for WooCommerce plugin will replace dropdown fields on your variable products with color, image, and label swatches.

Features provided with this plugin:
- Create attribute color swatches.
- Enable attribute text/label swatches.
- Create attribute image swatches.
- Manage attributes globally.
- Create a new attribute swatch on the product editing page.
While maintaining the usual WooCommerce style, it helps to show extra features. You can display your product types, colors, shapes, and other features.
9. C4D Woo Variation Images
C4D WooCOmmerce Variation is an easy-to-use WooCommerce product variation images plugin. By using this powerful plugin, you can show product variation items in images, colors, and labels.

Some features of this plugin include:
- Create attribute color swatches
- Create attribute labels or text swatches
- Enable attribute image swatches
- Control attribute setting globally.
- Completely integrated with the WooCommerce plugin
With the help of the C4D Variation Images plugin, your customers can select the product quickly.
10. WooCommerce Variation Swatches for Products
This plugin gives a considerably more friendly approach to showing various variable items. The WooCommerce Variation Swatches for Products plugin help to generate color and image swatches to show the available product variations.

Some basic features of this plugin include:
- Work on variable products only.
- Create attribute color swatches.
- Create attribute labels or text swatches.
- Enable attribute image swatches.
- Fully integrated with the WooCommerce plugin.
With the WooCommerce Variation Swatches for Products plugin, you can exhibit products in a better way that WooCommerce doesn’t add.
Final Note
The product’s appearance can enhance the customers’ online shopping experience. So, you need to make it more appealing. Let your customers click on the visual representation for each product variant.
A “Variation Swatches” plugin will help you show your products using more variations. Your store visitors can select products based on specifications that fit them.
You can choose one of the best WooCommerce variation swatch plugins after reviewing the plugins with the features you prefer.
